Hygge Finance is all about making personal finance simple, accessible, and empowering. Inspired by the Danish concept of "hygge," our mission is to create a warm, supportive space where you can confidently manage your money.

Our Story
Founded by Gunel, a passionate advocate for financial literacy, Hygge Finance aims to make financial wellbeing accessible to everyone. With over 12 years of experience in corporate finance, Gunel set out to build a community where anyone, regardless of their financial background, can find the guidance and tools they need to succeed.

Our Approach
At Hygge Finance, we believe financial education should be straightforward, enjoyable, and practical. Our courses, blog, and YouTube channel break down complex financial topics into simple, actionable steps, helping you achieve your financial goals with ease.

Hello, I’m Gunel, and I’m passionate about helping people achieve real financial wellbeing.

With over a decade of experience in finance, from London to Amsterdam, I’ve spent years guiding people through the often confusing world of personal finance. What truly drives me is helping individuals take control of their money and their future.

That’s why I founded Hygge Finance. I believe that financial well-being isn’t just about crunching numbers—it’s about feeling comfortable, confident, and clear about your money. It’s about having the right tools and knowledge to make choices that truly reflect your personal goals.

Inspired by the Danish concept of "hygge," which embodies cosiness, contentment, and well-being, I’ve developed an approach to personal finance that makes it all feel a bit more manageable. I break down complex financial topics into simple, actionable steps, giving you the support and guidance you need to flourish.

Whether you’re looking to get a handle on your budget, save for something special, or plan for your future, I’m here to help.